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The first thing that you notice about a product is the packaging. After all, that is what makes the initial impression. Some companies stick with a more traditional route with their packaging; however, there are those companies out there that put just as much time into their packaging as they do into their product. Let’s …

Japanese scientists Yoichi Ochiai, Jun Rekimoto and Takayuki Hoshi released a video of their levitation experiments that illustrate just how powerful noise can be.  The phenomenon at hand is three-dimensional mid-air acoustic manipulation or in simpler terms, acoustic levitation. Basically, this phenomenon can be described as the method of using sound waves in order to …

From the traditional can, to the microwaveable cup, to the pouch of soup, Campbell’s continues to set the bar in the world of packaging design. Let’s take a look at how this brand has transformed its packaging from a traditional can, to a one-cup serving, to a soup pouch, all the while reinventing the rules …

We’ve continued to add retailers at an incredible rate, and our total count of different stores that have carried Davison-designed products and packaging solutions has topped 1,200!

Although the holiday season is over, it’s never too late to treat your pet to the gift of a brand-new toy! If you’ve walked the aisles of PetSmart, you’ve likely seen Davison-designed pet products on their store shelves. In fact, we’ve sold products like the Lazer Collar and Catnip toys there. So, it may not …

There is nothing quite like an icy-cold and refreshing Coca-Cola. For more than 115 years, there have been countless new bottle designs; however, the quality of the brand has never wavered! Let’s take a look at the evolution of the packaging design of the Coca-Cola bottle, from its inception to today. It all began in …