Licensed Products

The Problem:

Baking treats can be a messy, frustrating task. The brownies often bake unevenly, then crumble and end up different sizes when cutting and lifting them out of a standard pan. A metal pan is also hot to the touch for a long time after removal from the oven. In addition, customizing treats for different holidays can be difficult and time-consuming.

Davison's Better Way:

We created the Sweetheart Silicone Dessert Pan for a client who wanted a neater and easier way to bake holiday-themed brownies and other treats. Unlike metal bakeware, the pan is flexible and remains cool to the touch. The 12 heart-shaped molds can be filled with brownie or cake batter, Rice Krispie treats or cookie dough, and each piece comes out in perfect heart shape, which can then be iced and decorated with ease. The pan bends for easy removal of items after baking, while the rigid frame molded into the perimeter makes the pan safe to carry. It is also dishwasher safe.

These products are extensions of a previously developed product line for which the client has received a net profit. A typical project does not get a royalty agreement, sell in stores or generate a profit.